Reading Notes: Survival Guide Ch. 5-7

For book information, please visit my previous post.

Chapter 5: Podcasting, Vidcasting, & Webcasting

  • A podcast is a series of audio or video files that is distributed over the internet and can be syndicated and subscribed to.
  • When people subscribe to your podcast they will have an expectation of consistency as to the topics your episodes will cover.
  • Good services to use: Audio Acrobat, HipCast & Audacity.
  • Remember that this is still a blog post.
  • A webcast is an online broadcast, and usually consists of a series of uploaded videos.

Chapter 6: Social Networking & Micro-Blogging

  • Social networking is one of the most powerful social media strategies you can implement.
  • Facebook- posting, feed, wall, applications, groups, people search, messages, requests, pages, advertising, and home page.
  • MySpace- Combo of Facebook page and profile.
  • LinkedIn- Professional networking.
  • Twitter- Micro-blogging.

Chapter 7: Social Bookmarking & Crowd-Sourcing

  • Social bookmarking is a way for you to save your favorite blogs and websites in a public space the same way you might save them using your own Web browser.
  • Delicious.com
  • Technorati
  • StumbleUpon
  • Searchles
  • Crowd-Sourcing- allows users to determine the popularity of a news story, blog entry, or website through voting.
  • Ex. Digg.com
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March 28, 2010. PRCA 3030, Reading Notes.

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