UnTouched

Celebrities are going untouched on magazine covers. Is this a PR stunt or just true honesty?

Recently, Jessica Simpson made headlines by going Untouched on the cover of Marie Claire. Apparently, Jessica didn’t even wear any makeup. Just last year, she was in the news for being overweight. In response, she has a new TV show out, called “Price of Beauty” in which her and couple of her friends travel all around the world, learning what beauty means in different cultures.

Is it just coincidence that all of this happens one after another? I think not. Jessica must have an awesome PR team behind her… fighting what media has made “beauty” to be. She is fighting back and people and listening.

Also in the news for going “untouched” in Harper’s Bazaar magazine. Kim’s comment on the message of the nude picture is “embrace your curves and who you are.”

The difference with Kim is that she is also an endorser for Quicktrim, a diet plan she claims to have used herself. Well, if she’s telling girls everywhere to embrace their curves, why is she drinking tasteless formula drinks daily instead of eating healthy full meals?

That doesn’t sound like embracing your curves to me. Maybe her PR team needs to take a look at Jessica’s and go for the natural workout approach.

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April 18, 2010. PR Connections, PRCA 4335.

7 Comments

  1. Brittany Maree replied:

    I completely agree with you about this being a PR stunt. She had so much negative media coverage about her weight, which even made E News several times. I think this was a big issue that she had to deal with because I heard of people discussing how much prettier she once was. This was probably difficult for her to face. I definitely think this was a PR stunt because she is not the first issue I have heard of about celebrities and weight gain. Just the other week in People, they were discussing Tyra Banks and Britney Spears’ weight. I do think it is great that she is promoting a natural beauty though because it reflects on her positively as a person.

  2. Martine Howell replied:

    Ah…Jessica didn’t wear any make-up on the inside of the magazine. However, I was just watching a discussion of the subject on the Joy Behar Show in which it was revealed that on the cover Jessica DID in fact wear ‘nude’ make-up. Nude or not make-up is make-up and the cover is very misleading about the truth contained inside the pages.

    The inside picture of Jessica au naturale is a very different pic from the one that appears on the cover of the magazine. PR stunts such as this continue to give young girls an altered, unhealthy perception of real beauty. Even Jessica Simpson has her ‘bad’ beauty days. (Ha, an infomercial just came on and Cindy Crawford is taking off all of her makeup. Guess everyone is doing it!)

  3. Blog Comments « PR Social Media & Writing replied:

    […] UnTouched, Kacie […]

  4. TOW 14: Guest Blogger « Planet Jess replied:

    […] I chose my guest blogger to be Kacie Whigham. The following post came from her personal blog. […]

  5. candicehall replied:

    Wow.. I had not heard about this at all. I don’t buy the whole “no makeup” thing for a second. I need to go out and get this magazine, but obviously she is wearing makeup on the cover. I wonder if they photo-shopped her pictures or not. That’s something we will never know I guess. I also think about all the people helping celebrities out on the set of photo shoots. I mean, there are people there telling them how to sit, stand, etc. Not to mention there is a ton of lighting that goes into these photos. I realize you have to have good lighting to get a decent shot for a magazine cover but if you’re going to say untouched, let’s see Jessica in bright florescent lights at the grocery store. That would give us all a much more realistic idea of what she REALLY looks like. I definitely think this is a publicity stunt. So is the fact that she went on Oprah and talked about all the press she got for being fat. She admitted on Oprah that she was a size 2 and that she didn’t think that was fat at all. I mean.. I totally agree.. but I just think there are more important things to discuss than Jess’s dress size. Great topic to blog about. I am glad I came across this! Although I say there should be more interesting stuff to talk about than celeb gossip, I still buy the magazines so.. I guess they know how to make money.

  6. Blog Comments « Candice Hall's Blog replied:

    […] 20. Comment on Kacie Whigham’s Blog: Untouched April 21, 2010 Wow.. I had not heard about this at all. I don’t buy the whole “no makeup” thing for a second. I need to go out and get this magazine, but obviously she is wearing makeup on the cover. I wonder if they photo-shopped her pictures or not. That’s something we will never know I guess. I also think about all the people helping celebrities out on the set of photo shoots. I mean, there are people there telling them how to sit, stand, etc. Not to mention there is a ton of lighting that goes into these photos. I realize you have to have good lighting to get a decent shot for a magazine cover but if you’re going to say untouched, let’s see Jessica in bright florescent lights at the grocery store. That would give us all a much more realistic idea of what she REALLY looks like. I definitely think this is a publicity stunt. So is the fact that she went on Oprah and talked about all the press she got for being fat. She admitted on Oprah that she was a size 2 and that she didn’t think that was fat at all. I mean.. I totally agree.. but I just think there are more important things to discuss than Jess’s dress size. Great topic to blog about. I am glad I came across this! Although I say there should be more interesting stuff to talk about than celeb gossip, I still buy the magazines so.. I guess they know how to make money. […]

  7. UnTouched « Kacie meets Social Media replied:

    […] UnTouched Click here to visit my blog post UnTouched. […]

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